With the solution provider strategy, the customer not only receives the product, but the company will offer comprehensive solutions with integrated product and related services. These include services like maintenance, installation, or problem-shooting.
Solution provider businesses attempt to make themselves the single-point-of-contact for the costumer. They do this by offering services that are tailored to the customer’s needs.
Geek Squad is an American based company that provides technical home support for various electronics.
Electronic companies like Best Buy work with Geek Squad to sell solution packages to consumers who buy electronics in-house. For example, Best Buy, along with a PC computer, would sell a Geek Squad warranty that ensures maintenance and technical support.
Nearly every community needs solution providers from home repair to pest control. Often times, businesses advertise these services as fulfilling a local demand. For example, a pest control center could use the slogan, “Segovia’s first choice for pest control.”